Digital Maternal Mental Health Programs Gain Insurance Coverage in New Jersey

The expansion of insurance coverage for digital maternal mental health programs in New Jersey represents a significant step toward addressing the widespread need for accessible postpartum depression care. Curio Care's behavioral health solutions are now covered by a large Health Plan serving over 55% of expectant and new mothers in the state, introducing two specialized digital programs called MamaLift and MamaLift Plus. These programs provide comprehensive mental health support during and after pregnancy, with MamaLift Plus representing a notable breakthrough as the first FDA-cleared Prescription Digital Therapeutic specifically targeting mild to moderate postpartum depression symptoms.

Postpartum depression affects approximately one in seven new mothers, a statistic that underscores the critical need for accessible mental health resources. By offering digital, stigma-free care pathways, Curio Care aims to address significant barriers that traditionally prevent women from seeking mental health support. The programs are grounded in evidence-based approaches including cognitive-behavioral therapy and behavioral activation, providing scalable solutions that can be accessed through digital referrals from healthcare providers and care navigators. This approach meets mothers where they are most comfortable—on their mobile devices—potentially improving engagement and treatment adherence.

Dr. Steve Peskin, CEO of Curio Care, emphasized the importance of timely, technology-enabled care for maternal mental health. The insurance coverage validates the organization's commitment to delivering effective, flexible mental health support during a critically important life transition. By focusing on personalized, accessible mental health solutions, Curio Care is helping to transform how maternal mental wellness is approached. The partnership's implications extend beyond immediate clinical benefits, potentially reducing long-term healthcare costs associated with untreated postpartum depression while improving outcomes for mothers and their families.

The integration of digital therapeutics into mainstream insurance coverage represents a broader shift toward technology-enabled mental health solutions. As more information about these programs becomes available through resources like Curio Care's website, healthcare providers gain additional tools to support maternal mental health. This development in New Jersey may serve as a model for other states seeking to address gaps in maternal mental healthcare through innovative, scalable solutions that combine clinical effectiveness with accessibility.