Wingman, a marketing agency serving small and medium-sized businesses for 17 years, has promoted Gillian Petro to Creative Manager. The appointment signals the agency's commitment to scaling its creative operations and integrating innovative tools as it continues to expand its team and franchise network across New Jersey.
Petro, who has been with Wingman for several years, has been instrumental in shaping the agency's creative output, helping businesses bring their brands to life through design and strategic marketing. In her new role, she will oversee the agency's design work, review creative assets to ensure alignment with each client's vision and brand standards, and mentor and manage a growing team of designers. She will also explore emerging creative technologies, including AI-powered tools where appropriate, to strengthen Wingman's capabilities while preserving the custom, high-quality work clients expect.
The promotion reflects broader trends in the marketing industry, where agencies are increasingly adopting AI and other digital tools to enhance creativity and efficiency. By placing Petro in a leadership position focused on innovation, Wingman aims to stay ahead of these shifts and deliver cutting-edge solutions to its clients. Her expanded responsibilities will also ensure consistency and quality across all creative projects as the agency scales.
"I am so excited to be stepping into my new role as Creative Manager," Petro said. "During my time at Wingman, I have seen the company experience substantial growth, and I look forward to helping maintain that momentum and contributing to our continued expansion. In this role, I will provide a higher-level overview of our design work and explore innovative approaches that improve the creative services we provide to all of our clients."
Tom Mirabella, CEO of Wingman, praised Petro's contributions: "From day one, Gillian has demonstrated an incredible eye for design, strong attention to detail and a genuine commitment to our clients. As we continue to grow, her leadership will be instrumental in maintaining the creative excellence our clients expect while helping us embrace new tools and ideas that make our work even stronger."
Wingman offers website design, branding, social media, SEO, print marketing, digital advertising, and creative strategy. With offices in Belmar, Manasquan, Middletown, Marlboro, and Toms River, the company has built a reputation for personalized marketing solutions. Petro's promotion is a strategic move to sustain that reputation while fostering innovation and team development.
For businesses seeking a marketing partner, Wingman's expanded creative leadership under Petro could translate into more robust, forward-thinking campaigns. Learn more by visiting wingmanplanning.com.
